| Lieu | Utrecht, Netherlands |
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| Type de contrat | Emploi permanent |
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| Secteur | IT |
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| Publié | il y a 5 heures |
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Own positioning and launches for new features at a B2B software company in Utrecht.
A B2B software company in Utrecht is hiring a product marketing manager. You make sure new features land with the right customers and get used.
What you will do:
- Develop messaging and positioning for the most important customer segments
- Research what customers need and how they decide, and share the findings across the company
- Define the value of new features for users and run launches that drive awareness and adoption
- Create content for positioning, launches and customer engagement
- Support go-to-market work with Product, Sales and Customer Success
- Keep product documentation up to date, inside and outside the company
What you bring:
- At least 3 years of product marketing experience owning positioning, messaging and go-to-market, preferably in B2B SaaS
- Launches you can point to, with results on adoption or revenue
- Clear writing without jargon
- Comfort using product usage data to judge whether a launch worked
- Experience with monetised add-ons, events, media or product-led growth is a plus
What you get:
- Competitive salary based on experience, 8% holiday pay and a bonus of up to a 13th month
- 25 holiday days and a paid sabbatical after 5 years
- Pension and an annual training budget
- Flexible working from homeAutres offres de cet employeur
